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Staying on top of social media trends isn’t just a fun exercise: it’s necessary. Instagram continues to be a powerhouse for small businesses, especially as the platform evolves to prioritize short-form video. With TikTok facing legal battles, Instagram is doubling...

In today’s fast-paced digital world, small and medium-sized businesses (SMBs) are constantly bombarded with new marketing trends—TikTok, Instagram Reels, Facebook Ads, and more. While these platforms can be powerful, they all share one major downside: you don’t own...

As a small business owner, you’re almost always looking for new ways to stand out, attract customers, and drive sales. Over the past few years, TikTok has cemented itself as a major player in the social media landscape, thanks to its highly engaging short-form video...

Every small business owner dreads seeing a negative review pop up on their Google Business Profile or Facebook page. It can feel like a personal attack, but here’s the truth: Bad reviews don’t have to be bad for business. Handled correctly, negative feedback can help...

Running a small business is already a full-time job. Between keeping customers happy, managing day-to-day operations, and keeping up with small business social media, marketing can feel overwhelming. But here’s the truth: If your business doesn’t have a blog, you’re...

As artificial intelligence (AI) and automation continue to reshape the business landscape, small businesses are increasingly adopting these technologies to streamline operations, boost marketing efficiency, and stay competitive. From automating social media posts to...